Solent University’s Dr Chris Anderton, Associate Professor in Cultural Economy, was among the contributors to the V&A Museum’s virtual conference ‘Glastonbury at 50: Origins, evolution and impact’ on June 25th.
This one-day virtual conference explored the history of Glastonbury, sharing insights into the festival’s development and how it has influenced the global festival scene.
Chris’s presentation traced the evolution of Glastonbury Festival’s brand, from its genesis in the 1970s, to its CND (Campaign for Nuclear Disarmament) associations in the 1980s and to its worldwide presence on BBC television.
He is currently working on a number of books due for publication in 2021/22, including Music Management, Marketing and PR: Creating Connections and Conversations (Sage), Media Narratives in Popular Music (Bloomsbury Academic) and Researching Live Music: Gigs, Tours, Concerts and Festivals (Routledge).
He has also guest edited issues of the academic journals Rock Music Studies and Arts & the Market.